When Google sees multiple unique URLs with the exact same content, the problem isn't that it's duplicate content. In fact, a large portion of the web is duplicate content! The challenge is that Google doesn't know which content to show for a search query. So it's going to try to decide which one is most relevant and valuable.
When it comes to using our done-for-you blog posts, the key to being found and getting the right traffic is to customize it to your audience and add your own content where possible. For example, add additional points, examples, and graphics that are directly relevant to your audience. That includes changing the title, sub-headings, and other key bits of language to ensure your audience knows it's for them.
Targeting working moms? Then put that phrase in your title along with examples in your posts. Aiming to work with tech startup founders? Put that into the post and Google will know that when someone searches for "tech startup marketing tips", your blog post on the topic is the one to show.
There are some other more technical aspects to making sure Google indexes your post as the main one, but those typically relate more to content that's duplicated on your own website (such as product terms being repeated on multiple pages). It also relates to syndicated content, such as news sites or sharing your own content on multiple platforms. That's a different issue from using our done-for-you blog posts, and you can find more information about how to deal with that on Google or in this article from Moz - https://moz.com/learn/seo/duplicate-content.
And don't forget that you can convert your done-for-you blog posts into other media formats, such as audio and video!
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